Celebrate with Sharon for a chance to win!!!
As an author I had to ask myself this question: do we sell a
product (book) or an experience (memory)? I recently read a marketing post
where there was a study conducted in which people were asked if they would
prefer to purchase a product (car, couch, etc.) or an experience (holiday,
concert, etc.), and guess what most said? Yup. You guessed it. An experience.
So this got me to thinking that authors have it pretty good.
Yes, we sell a product whether it’s a book or an ebook or an audio-book or all
three. We still have to market and promote these ‘products’ in order for our
consumers (readers) to find them. But once our books are in the hands of
readers, magic happens and they’re whisked away into another place, and another
time. We authors create an experience for each of our readers. And that’s the
payoff. Experiences tend to have a lasting effect on people. Sure, buy a car
and you’ve got that new car smell for about a year. But I bet you remember
going to your first concert, don’t you? Or maybe your first trip to Disneyland?
I certainly do.
If you purchase a book, true you may lose it, but I guarantee
you that story will stay with you for years to come if the tale hits an
emotional cord. And isn’t that why we authors are in this vocation to begin
with?
And since February is my birthday month, I’m hoping to
generate lasting memories for readers by offering two Goodreads Giveways. One
for The Last Timekeepers and the Arch of Atlantis, and one
for the prequel to my time travel series, Legend of the
Timekeepers. BTW—both giveaways are international
so no one is left out in the cold! Happy Birthday to me!
Giveaway ends February 25, 2015.
at Goodreads.
Giveaway ends February 25, 2015.
at Goodreads.
Sharon Ledwith is the author of the
middle-grade/YA time travel series, THE LAST TIMEKEEPERS,
available through Musa Publishing, and is represented by Walden House (Books
& Stuff) for her teen psychic series, MYSTERIOUS TALES FROM
FAIRY FALLS. When not writing, researching, or revising, she enjoys
reading, yoga, anything arcane, and an occasional dram of scotch. Sharon lives
a serene, yet busy life in a tourist region of Ontario, Canada, with her hubby,
one spoiled yellow Labrador and a moody calico cat.
3 comments:
Happy Birthday, Sharon! Love your books.:)
Big hugs for hosting my birthday celebration, Lizzie! Really appreciate it! And thanks for your support, Sloane! Both you Wenches rock!
Happy birthday, Sharon! And many more!
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